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Brian Heming's avatar

I recall yours having the issue of being 99 cents only in the USA (currently true with today's based book sale too), which might mess up a Canada-based employee. Probably not the issue with written word media, but it is more usual for sales to affect all countries instead of just one, and if they don't ordinarily geotarget USA-only I can see a confused newhire just being confused and giving up.

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Henry Brown's avatar

Like Hans says, it’s a lot to handle. The BBS is in newsletter format, which (with the number of books offered in the sale, now) means it’s a significant reading commitment just to shop for a book—and an even bigger mechanism to keep a handle on when putting it together. Hans is a one-man operation, so far as I know. Making the sale work across multiple countries would probably be too unwieldly.

The promotion companies, however, get paid directly by customers and have employees whose day job it is to make the business work, have dedicated websites with sublinks to genre breakdowns, etc.

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Hans G. Schantz's avatar

Can't speak for the other promotional sites, but I do know that running something like the Based Book Sale has an awful lot of moving parts that are easy to screw up and overlook. Best wishes for success in the current sale.

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